Branding and Rebranding with Carlos Cortinas

Today we’re welcoming our newest Franchise Freak to the franchise marketing agency Thunderly.

Carlos Cortiñas is the Chief Strategy Officer who will bring a new level of strategic conversations to Thunderly’s client brands.

Carlos joins podcast host Jack Monson to discuss:

• Spotting marketing trends which can help grow franchise brands
• How a franchisor’s authentic storytelling affects AI search and answers
• Rebranding – why and how
• The difference between legacy brands and heritage brands