Episode 8

Crisis Communications for Franchises

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July 11th, 2024

21 mins 1 sec

Season 1

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About this Episode

Monica Feid and August Johnson of BizCom share stories and their expertise on Crisis Communications with host Jack Monson. We’ll explore:

  • Why is a franchise brand’s crisis potentially more explosive than other brands’?

  • How does a communications team jump into action when news is about to break?

  • What should all brands have in place to plan for a potential crisis?

  • And why “no comment” is a poor response in any situation!