Episode 29
Amplified Integrated Marketing with James Franks
April 4th, 2026
10 mins 18 secs
Season 3
About this Episode
James Franks of WellBiz Brands and Monica Feid, Co-Founder COO of Franchise Marketing Agency Thunderly, dive into portfolio diversification of many Multi-Unit Multi-Brand owners.
Host Jack Monson joins them live at The International Franchise Association 2026 Convention to discuss:
• The red-hot health & wellness vertical that is projected to grow 2.1% this year according to the IFA’s forecast
• The membership-based offerings that are also of interest to multi-unit owners looking for recurring revenue
• How multi-unit owners can best diversify their portfolio within a platform company
For more information on WellBiz opportunities, please learn more at https://www.wellbizbrands.com/